Halo
Website Design
Halo is a landing page for a mindfulness app, designed to evoke calm and drive early signups—resulting in 4,000+ downloads in the first 10 days post-launch.
More Project Details
Timeline
3 Weeks
Challenges
The team needed to visually communicate peace of mind through design while maintaining a clear CTA structure. Over-cluttering the experience with too many animations or bold colors was a risk.
Solutions
Used Figma to define a soothing visual language and color palette
Enabled fluid transitions using Framer
Introduced soft, abstract animations with LottieFiles
Organized and versioned content feedback in Notion
Outcome
Visitors praised the “therapeutic” aesthetic, and bounce rate dropped to 19% with high time-on-page metrics.
